RVC is a family-owned construction company based in Winchester, TN. Established in 1973, RVC is a staple in the community known for its commitment to quality, craftmanship, and customer service. We partnered with RVC to refresh every aspect of their brand, from website design to team apparel.
RVC came to our team looking to bring new life to their logo and website. After getting to know the company and gaining insight into their goals for their business, we determined the best path forward was a top-to-bottom reimagining of their brand. From establishing a clear identity for the company with visual style and a new logo to creating print and digital assets that allow them to tell the world who they are, our team worked with RVC to build their brand and better reflect the caliber of quality and skill they bring to their construction projects.
For RVC’s logo treatment, we chose a sleek and streamlined approach. To match their trusted name in the community, we gave the logo a strong but welcoming presence, using clean lines and simple typography. Tightening up the logo provided RVC with the tools to make their message consistent and reflect the trusted reputation they have built for themselves.
Building a website for RVC was all about sharing their legacy and showcasing their craftsmanship. We chose a color scheme of primarily earth tones to mirror and enhance the raw materials they use in their builds. To highlight their attention to detail and meticulous craftsmanship, we built the website around images of the company’s work. It was also important to RVC that their website be a place to share their company’s history. With that goal in mind, we created a timeline that follows the company’s story from its beginnings, through its growth over time, and finally to where RVC is today.
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